ART OF GIFTING 2024
Cartier
The storytelling
Dreaming through the jeweller's eye. Blurring the line between what is real and what is imagined. An enchanted world where time and space intertwine, where day dances with night, and where the infinitely vast meets the infinitely small. Like a festive magician, it travels across worlds and galaxies, carried by the magic of the night.
Cartier entrusted Partisan du Sens with this story to imagine the art of gifting for the festive season.
Cartier entrusted Partisan du Sens with this story to imagine the art of gifting for the festive season.
The creation
In this enchanting vision, Partisan du Sens crafted a unique and generous offering. A refined shopping bag sleeve, exquisitely detailed, where hot-stamped gold reveals stars and a central radiance, like a celestial body glowing around the Maison’s emblem. A finely crafted charm adorns the bag, like a precious star.
To complete the offering, a greeting card, enhanced with gold and fine-line illustrations, captures the poetry of this universe between reality and dreams. And finally, a small book of dreams, inspired by the Maison’s window displays, invites everyone to pen their most magical wishes.
To complete the offering, a greeting card, enhanced with gold and fine-line illustrations, captures the poetry of this universe between reality and dreams. And finally, a small book of dreams, inspired by the Maison’s window displays, invites everyone to pen their most magical wishes.