A/18
Champagne Ayala
The background
The Blanc de Blancs A/18 takes us on a journey through the Champagne terroirs, capturing the pursuit of purity and balance. Partisan du Sens supported Maison Ayala on this highly strategic project aimed at strengthening the pillar represented by Blanc de Blancs.
The creation
Partisan du Sens has created a new product identity : A/18, with « A » representing Ayala as well as the base year (Année in French) 2018.
Inspired by the chalky terroirs characterizing A/18, our packaging reflects Champagne Ayala’s virtuous approach. Every detail echoes the pursuit of excellence and enables the premiumization of the range while staying true to the category's codes
Inspired by the chalky terroirs characterizing A/18, our packaging reflects Champagne Ayala’s virtuous approach. Every detail echoes the pursuit of excellence and enables the premiumization of the range while staying true to the category's codes
